Harnessing the Power of Influencers
49:37
How can social influencers benefit your brand? This panel will look at the new millennial TV habits and the rise of YouTube influencers. Discussing how brands can connect and collaborate with online talent in innovative ways.
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Key Moment: "Bondi Rescue... acquired all the rights... for YouTube": Fred Petitpont on content repurposing
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"Bondi Rescue... now up to 1 billion views": Fred Petitpont on social media content success
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IBC2019 Content Everywhere Hub: Online tools for content production and curation
45:23
CE Hub Theatre, 13:00 15 Sep 2019. Speakers: Gareth Capon (Grabyo), Gary Learner (Opus Digitas, Inc.) and Adrian Graham (Google).
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IBC2019 Keynote Shorts: Mitzi Reaugh
1:33
Mitzi Reaugh (CEO & Board Member, Jaunt XR) talks about new launches in entertainment content and experiences.
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Harnessing the Power of Influencers
49:37
How can social influencers benefit your brand? This panel will look at the new millennial TV habits and the rise of YouTube influencers. Discussing how brands can connect and collaborate with online talent in innovative ways.
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How to Make Friends and Engage Audiences Around the Globe
42:58
How do broadcasters use social platforms like Twitter, Facebook, Snapchat and Youtube to engage audiences and super-serve the fans? Leading TV executives and major internet platforms explore best practice for building and talking to your fan base.
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Technical papers: New approaches to social media
44:48
IBC2022: Among today’s diverse media technologies, social applications play a large role, providing new means for people to communicate and to share opinions and experiences with others. In this session we explore two new developments which aim to...