The Intersection of AI and creativity: "Where we are is where we were always planning to be."
0:48
In a keynote exploring the intersection of AI and creativity, Andy Hood from WPP says the current human-machine collaboration has been long-anticipated and planned, sharing that, "the best people - with the best tools - do the best work. "
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Creating digital linear channels that seamlessly integrate sports and news for all platforms - including FAST
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In a world where live performances include dynamic visual canvases powered by real-time engines, spatial/object-based audio, and complex lighting and tracking data, this Accelerator aimed to develop a solution for delivering all data between venues.
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"Seeing it working and seeing the future possibilities for Connecting Live Performances made it all worthwhile!"
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The AI and Creativity Intersection; "The best people with the best tools do the best work"
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Weighing up the right balance for human-machine collaboration, Andy Hood from WPP shares what he believes to be the right formula combing people, platform and skills, saying, "AI did not create this work, PEOPLE created this work, using AI."
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The Intersection of AI and creativity: "Where we are is where we were always planning to be."
0:48
In a keynote exploring the intersection of AI and creativity, Andy Hood from WPP says the current human-machine collaboration has been long-anticipated and planned, sharing that, "the best people - with the best tools - do the best work. "
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Latest innovations showcased in IBC Tech Zone - Social
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IBC2024 in Amsterdam featured the IBC AI Tech Zone showcasing the latest innovations and technologies relating to generative AI.