Is in-game advertising a game-changer?
IBC2023: TV streaming services and adverts are increasingly served through gaming consoles, while gaming-based content served on the big screen continues to attract large audiences.
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      Is in-game advertising a game-changer?

      28:52

      IBC2023: TV streaming services and adverts are increasingly served through gaming consoles, while gaming-based content served on the big screen continues to attract large audiences.

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