Key considerations when launching an OTT content service
49:55
Although the market is dominated by a handful of global giants, there are still opportunities for brands to launch services that serve relevant content to clearly defined audiences...
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The pervasive change in the TV industry undermines broadcasters’ traditional approach to manage contents and rights. It’s now time for a deep transformation in the supporting systems to obtain a unique and centralised view of any content rights...
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Key considerations when launching an OTT content service
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Although the market is dominated by a handful of global giants, there are still opportunities for brands to launch services that serve relevant content to clearly defined audiences...
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