IBC2018: Delivering the next billion: How broadcasters and advertisers can reach the next billion viewers and dollars
This session explores the new growth models being created to reach the next measured billion, using legacy and new technology. It examines the drivers determining the development of these audiences and who will own the relationship with them .
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      IBC2018: Delivering the next billion: How broadcasters and advertisers can reach the next billion viewers and dollars

      59:25

      This session explores the new growth models being created to reach the next measured billion, using legacy and new technology. It examines the drivers determining the development of these audiences and who will own the relationship with them .

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