Ad-Blockers, Bots and Fraud: Can Internet advertising be fixed?
55:30
Is internet advertising broken or can it be fixed? As viewing shifts to mobile and ad spend shifts to programmatic, can traditional media owners fund investment in quality of content? Can the challenges of ad-blocking, fraud and bots be overcome?
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Ad-Blockers, Bots and Fraud: Can Internet advertising be fixed?
55:30
Is internet advertising broken or can it be fixed? As viewing shifts to mobile and ad spend shifts to programmatic, can traditional media owners fund investment in quality of content? Can the challenges of ad-blocking, fraud and bots be overcome?
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Industry Support for IP Interoperability: All pulling in the same direction
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Brad Gilmer, Executive Director - AMWA Felix Poulin, Topic Leader on Live and IP Production - EBU Thomas Edwards, VP Engineering and Development, Fox - VSF
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Interview with Mary Ann Halford, FTI Consulting and Nico Waesche, GFK
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Mary Ann Halford and Nico Waesche in conversation
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IBC2016 What Caught My Eye - IBC TV Michel de Wolf
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IBC 2016 Sunday highlights
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The best of Sunday 11 September at IBC 2016 in Amsterdam.