Data: The essential lubricant for success in content everywhere
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Data: The essential lubricant for success in content everywhere
When British mathematician Clive Humby declared in 2006 that “data is the new oil,” he meant that data, like oil, isn't useful in its raw state. It needs to be refined, processed and turned into something useful; its value lies in its potential.
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IBC2017 The New Canvas: How Emerging Technology Is Changing The Way Stories Are Told