Data: The essential lubricant for success in content everywhere
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Data: The essential lubricant for success in content everywhere
When British mathematician Clive Humby declared in 2006 that “data is the new oil,” he meant that data, like oil, isn't useful in its raw state. It needs to be refined, processed and turned into something useful; its value lies in its potential.
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IBC2018 Conference: Power of the podcast: How to reach new audiences through audio
IBC2018 Conference: Measuring the value of social networks: a marketing channel or a destination?
IBC2018 Conference: Creating a culture of innovation. CEOs who lead from the front
IBC2018 Conference: Audience growth across digital channels with core search, cloud and data driven platforms
IBC2018 Full Interview with David Abraham (Wonderhood Studios)
IBC2018 Friday Highlights
IBC2018 Conference Keynotes: The way forward on the road to inclusion
IBC2018 Telco & Media Innovation Forum
IBC2018 Conference: Tech Talks: Growing your audience: More is not enough – time to add value